cross-posted from: https://lemmy.ml/post/49263187

Tim Sweeney claims it’s a “Scarlet Letter” which makes players “try to kill the game”

Epic Games CEO Tim Sweeney has criticised rival Valve for forcing studios to disclose when they use AI in game development.

Epic recently showed how it was integrating AI into Unreal Engine 6.

Time Sweeney said:

“If you want to launch a game, and get it as widely publicized as possible, you’ve got to put it on Steam so people can wish list it, and if you want to play it on Steam, then you have to get this Scarlet Letter of AI attached to your product, and now there is a hater community trying to kill the game.

“I think it’s really irresponsible of Valve. They shouldn’t do it, because it makes it much, much, much harder for a game developer to have a chance of success. You have to choose from either not using tools that can make you way more productive, and probably failing due to competition that does.”

Which is totally ignoring the factor that the user should know about the purchase it makes and be able to decide for themselves. Transparency for the player is not a bad thing.

  • nullroot@lemmy.world
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    8 hours ago

    Hilariously, the example cited in the article doesn’t seem to actually count towards steams ai policy. Sweeney, you’re just so very full of shit.

  • Teratologique@lemmy.blahaj.zone
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    3 days ago

    Indie games like Stardew Valley and Undertale don’t need generative AI, skill issue much?

    What next, it’s “irresponsible” to mention the system requirements because people won’t buy games that are too advanced for their device, which is depriving devs of sales?

    Maybe being anti-consumer isn’t the best strategy to bring those “consumer” things to your marketplace, Tim.

    • ranzispa@mander.xyz
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      2 days ago

      Stardew Valley and Undertale

      Games developed before generative AI was widely available and usable for software development.

      TBF I believe indie games will benefit the most from generative AI. Letting a model have to worry about quaternions definitely makes things easier.

  • Soup@lemmy.world
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    3 days ago

    Super strong “If I told you who I really was you’d never have slept with me!” energy.

    It’s called consent. If people wouldn’t want to engage with the content unless they were misled in some way then that amounts to manipulation and a violation of trust. Looks like Epic Games just told the whole world that they would lie to their customers if they felt like the truth would give them too much choice.

    Fuck ‘em.

  • Hxrmit@thelemmy.club
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    3 days ago

    What really is irresponsible is using amalgamations of stolen work and presenting it as the future

  • Kirp123@lemmy.world
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    4 days ago

    Fuck you Tim Sweeney. Valve is right for putting that info up so people can make informed purchases.

      • Snot Flickerman@lemmy.blahaj.zone
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        4 days ago

        Disney uses the hell out of Unreal Engine tho, they used it extensively for the filming of The Mandalorian.

        I wish they’d go bankrupt but they will be fine off of Unreal royalties alone.

      • Omega_Jimes@lemmy.ca
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        4 days ago

        I mean, they’ve been around for 35 years and they do something like 5 billion USD a year in revenue. I think they’re going to be fine.

        I don’t necessarily want this iteration of Epic to be fine, but I’m sure they will be

  • renegadespork@lemmy.jelliefrontier.net
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    4 days ago

    Transparency so customers can make informed decisions is “irresponsible”? What a garbage take.

    If using AI is a “scarlet letter” that makes people hate your game then don’t use it?! The willful ignorance to customer preference is staggering.

  • Telorand@reddthat.com
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    4 days ago

    And this, Tim, is why I spend most of my money at Steam.

    This may shock you, but proudly parading that you want to fuck over consumers at every opportunity is not good incentive.

  • Echo Dot@feddit.uk
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    3 days ago

    So they can’t not use AI because they’ll lose out to studios that do (not sure about that one but whatever) but if they do use AI no one will buy the game.

    Pick one

  • cley_faye@lemmy.world
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    3 days ago

    “Oh no, informing people allows them to decide for themselves, we can’t have that! I, sweeney whiney, must protect the world from informed decisions!”

    • Tim Sweeney, wearing is burger king cardboard crown screaming in front of his mirror alone.
    • thingsiplay@lemmy.ml
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      4 days ago

      They give you lot of reasons to. For me it was a personal thing when I really started to hate Epic Games. 2019 Epic purchased the studio of Rocket League, when the game was in a hype phase and I played and enjoyed it very much on my Linux system. Shortly after they removed the Linux support for the game and then they also removed it from Steam as well. Due to an update of the game it was no longer viable to support it on Linux they said.

      This really really bugged me on a personal level. Today I think the game is playable on Linux, I don’t know exactly. But it requires Epic Games Launcher and probably account on them. To me the game is dead. And Epic killed it (for me).

      • slacktoid@lemmy.ml
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        4 days ago

        Yes! This is exactly why I too hate epic. They could throw a free game at me, I’d still buy it on steam. I have no intention of going where I’m not wanted.

        And I was just getting good at rocket league

        • thingsiplay@lemmy.ml
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          3 days ago

          No offense, but did you not read what I wrote? Edit: Sorry, that was rude by me. They had removed the game in the past from Steam and the Linux support. I think years later they added Linux support again, but I already moved on. While we seem to be able to play through Steam, the Epic Games Launcher still runs in the background and an Epic account is needed too (I think, is that true?). And no one can purchase it on Steam anymore.

          • MBech@feddit.dk
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            3 days ago

            All I know is, I bought it on release day on Steam, have played it throughout the whole epic thing and still do, through Steam. I don’t have epic installed on my pc. I don’t know about linux support, I don’t use it. It is however true that you can’t get it on steam anymore, but it is free on Epic. I might have linked my steam profile to epic in order to play, not sure though, it’s been a while.

            • thingsiplay@lemmy.ml
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              3 days ago

              When I say you need Epic Games launcher, then I don’t mean you have to install it yourself. Usually these launchers (like Ubisoft or Rockstar) are installing it in the background and require additional resources. As said I’m not sure if this is true for the Steam version here too. If you don’t play on Linux, then you didn’t have the Linux issues then I guess. That was my main complaint, as the they took away the native Linux version and made it for months or longer unplayable for me. And that was a time when I had a lot of fun before Epic ruined it for me. If it worked for you the whole time, then good for you.

    • olympicyes@lemmy.world
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      4 days ago

      Sweeney doesn’t like games, he’s just into programming and game engines. That might help the disconnect between him and gamers.

  • Toga77@lemmy.world
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    3 days ago

    It’s really irresponsible for Tim Sweeney to be a such a fucking moron but he hasn’t stopped that yet.

  • youmaynotknow@lemmy.zip
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    2 days ago

    He’s got it all wrong. We don’t want to kill the game, in my case, I just want to kill HIM.