Ugh. Roku was one of the platforms with fewer ads.
- Roku will be adding more ads to the home screens of its devices and TVs in the near future.
- The ads will be interactive and ‘shoppable’ and will cover a range of industries, including restaurants and cars.
- Roku already has a significant amount of ads on its home screen, and it is unclear if users will be able to change their preferences for the new ads.
If someone, let’s say, happened to own a Roku TV and a NAS full of some sort of DRM-free video content ripped from home-video media they legitimately own and have legally format-shifted and backed up, to watch their stuff they’d still have to wade through Roku’s enshittifying home screen to access the appropriate media player.