Taylor Swift fans scammed by fake AI-generated endorsement for Le Creuset cookware::Deepfake ad showed an AI-generated Swift saying she was ‘thrilled’ to be handing out free cookware sets

  • veee@lemmy.ca
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    1 year ago

    The deepfake Swift urged viewers to click a button and answer a few questions before the end of the day. The ad then sent people to websites mimicking outlets such as the Food Network, highlighting news coverage of Le Creuset alongside testimonials from fake customers, the New York Times reported.

    Participants were asked to pay a “small shipping fee of $9.96” for the cookware […]

    Honestly, it’s impressive that the scam worked given the number of hoops people had to jump through. I suppose at a certain point you’re so committed that the red flags on the screen look like hearts.

    • FrostyTheDoo@lemmy.world
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      1 year ago

      Lately it seems like many Taylor Swift fans would slit someone’s throat for the opportunity to look at a pan that she might have touched one time

      • MeatPilot@lemmy.world
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        1 year ago

        I have a lot of trouble understanding celebrity worship for anyone.

        Don’t get me wrong I have favorite celebrities for movies/music. I give two shits what they do outside those mediums or what they have to say. At the end of the day we are all hopeless idiots regardless of status and I wouldn’t trust any of them as much as any other stranger. Because I don’t fucking KNOW them and they don’t know me.

        Anyhow I’m not pointing fingers at Taylor Swift or her fan club. This has perplexed me way before the current generation. People have been following strangers like silly sheep since 0 BC. I get there are some deep seed instincts in being a part of a group that get warped here… but good gravy some people need to step back and have an introspective moment to break their fixations.

        • AA5B@lemmy.world
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          1 year ago

          For me, it’s Elon Musk. I’m a huge fan of the future that several of his companies are building and love that he made a huge impact in building them out as companies with somewhat unique approaches.

          But y’all gotta stop listening to every unfiltered word he posts in the service formerly known as Twitter …. If so many people didn’t worship him, there wouldn’t be so many feeling compelled to hate him. Give it a rest … and when it is time to replace your vehicle, consider an EV; when you’re rural but need more internet, consider Starlink; when it is time to re-roof, consider solar; when it is time to launch your own satellite, hmmm

          • XeroxCool@lemmy.world
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            1 year ago

            and when it is time to replace your vehicle, consider an EV

            OK but EVs don’t work for me, the most specialist boy in the world. I need a class-2 5-seat, 8ft-bed pickup as my daily driver because I pickup mulch every two years and my dream vacation involves driving 12 hours per day.

            • AA5B@lemmy.world
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              11 months ago

              Be careful the HOA doesn’t fine you for not re-mulching every year 😉

        • prime_number_314159@lemmy.world
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          1 year ago

          I’m an extremely wealthy arabic numeral, and all my wealth is tied up in high quality French made cookware. If you pay shipping, I’ll deliver a truckload of cookware to your commercial warehouse facility, and you can keep one pallet as payment.

          I accept Steam gift cards, Bitcoins, and pork belly futures.

        • treadful@lemmy.zip
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          1 year ago

          Hello, my name is Taylor Swift. Please send me bitcoin and I’ll send you cookware and double your bitcoin back.

    • AdamEatsAss@lemmy.world
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      1 year ago

      But it’s a scam. They’re not buying le cruiser. They’re paying the shipping on a free gift through “Taylor’s” special website. They lose $10 and the scammer never sends anything.

    • barsoap@lemm.ee
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      1 year ago

      It’s also overpriced and generally far from made in France. De Buyer, OTOH, is actually good shit at a good price. If it’s tableware you want, Arc is French, good, and inexpensive.

  • Sorgan71@lemmy.world
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    1 year ago

    if you buy cookware because a singer told you to, you deserve to be scammed

  • dangblingus@lemmy.dbzer0.com
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    1 year ago

    Is it a scam just because it was a fake ad? Le Creuset is like the finest glazed cookware you can buy. Their dutch ovens are sick.

    Edit: always read the article. It was a shipping and handling scam.

  • trackcharlie@lemmynsfw.com
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    1 year ago

    If you’re braindead enough to just go out and buy anything a celebrity endorses, I don’t feel anything but derision for you.

    Most celebrities don’t even have the education or critical thought to back most of their wholly incompetent opinions, so people getting tricked by AI is really a non-issue since they’re dumb enough to think that what a celebrity talks about or endorses has any meaning or impact whatsoever.

    • EatATaco@lemm.ee
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      1 year ago

      This is hilarious to read because they didn’t run out to buy the item, they thought they were getting it for free and just had to pay shipping.

      Still not very savvy, but I would suggest you think long and hard next time before you attack other people for lacking critical thought and having “incompetent opinions.” Lol

      • trackcharlie@lemmynsfw.com
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        1 year ago

        Yea, your intellectual dishonesty regarding this doesn’t really change the core of the matter of morons doing or believing anything a celebrity says or does.

        But good try

        • EatATaco@lemm.ee
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          1 year ago

          Pretty clearly I didn’t miss anything because the other poster jumped in to defend what they said. But I suspect like the other poster you won’t want to admit how wrong you are.

    • kaiomai@lemmy.world
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      1 year ago

      I have a bridge to sell, do you think they will buy it too? Would I need some celebrity AI? I smell money.