Edit: As @[email protected] points out below

  1. This is just a mascot and is not a new logo
  2. The blog referencing Mozilla’s statement on the mascots gender says, (he/she/they/them/it), use whatever pronoun you prefer.
  • NCR Trooper@lemmy.world
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    3 days ago

    I’m 90% sure they only did this as a ploy, like, “Our mascot is a non-binary fox! We’re inclusive!” when it’s just them trying to get more people to use their platform

    • Pup Biru@aussie.zone
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      2 days ago

      it even: the original source of the non-binary claim is an anti-woke blog post about them removing the old mascot and replacing it with a non-binary mascot, when in fact mozilla had a logo rather than full expression of a mascot, and now they’re a fully formed branding representation of the firefox which includes non-gendered pronouns (as a feature of the characters function; not as an explicit choice about gender representation)