I’ve always assumed that. I’m not a brewer but the fact every micro/nano makes like 12 IPAs def has to do with it being cheaper to produce or easier to market it as ‘high quality’ when it isn’t. I used to like IPA 20 years ago, but now it all tastes like hoppy piss water, apart from a few breweries I trust… who also commonly make other styles and are not IPA-only.
but any of my local beer stores like 80% of the selection is IPAs w/ elaborate can art and ‘funky’ names or flavors. i’m also seeing a ton of ‘themed’ breweries… all their beers are named after cats, or sports, or some other thing. and their beer is always awful.
IPAs are the French toast of beer; created solely to cover up the awful taste
I’ve always assumed that. I’m not a brewer but the fact every micro/nano makes like 12 IPAs def has to do with it being cheaper to produce or easier to market it as ‘high quality’ when it isn’t. I used to like IPA 20 years ago, but now it all tastes like hoppy piss water, apart from a few breweries I trust… who also commonly make other styles and are not IPA-only.
but any of my local beer stores like 80% of the selection is IPAs w/ elaborate can art and ‘funky’ names or flavors. i’m also seeing a ton of ‘themed’ breweries… all their beers are named after cats, or sports, or some other thing. and their beer is always awful.